Healthcare professions often attract warm, caring people. Doctors positively affect the lives of many patients a day, making optometry a desirable profession for the kind at heart. (Of course, we think ICO optometrists are the kindest of all!)

No matter where you look in its history, the profession of optometry has always faced challenges. Now, a new trend is piquing the curiosity (and concern) of ODs: the rise of private equity optometry. This concept has caused quite a stir in the profession.